At Expedia, I’ve led the building of the creator economy platform from the ground up, brought travel innovation to partners like OpenAI, Alexa+ and Condé Nast, and pioneered AI-powered search before it was mainstream.
I’m at my best when there’s no playbook. Just a team willing to build with guts, ambition and collective wisdom.
Find individuals high joy functions + encodings
Connect the dots + move strategically
Raise the bar + celebrate along the way
End-to-end design leadership from discovery through launch. I build teams, set vision, and ship things that actually move the needle.
Whiteboard to production. Strategy, research, prototyping, and launch for entirely new products and platforms. The messy middle is where I thrive.
Making AI feel human. Conversational interfaces, intelligent search, AI-assisted content creation. The trick is knowing when the machine should get out of the way.
Two-sided marketplaces and creator tools. Onboarding, monetization, analytics dashboards, and CMS. If it has a supply and demand side, I’ve probably designed it.
Your product should live where people already are. I design cross-platform experiences for ChatGPT, Alexa, and whatever comes next.
30+ people, multiple continents, one week. I run high-intensity design sprints that get cross-functional teams unstuck and shipping fast.
Jonathan was a consistently customer-oriented leader, pushing our team to embrace customer realities and build products that served them.
As a member of our leadership team, he challenged his peers thoughtfully and elevated our discussions. He's an asset to any team that intends to put the customer first.Clayton Nelson VP Enterprise Alliances & AI, Expedia Group
He's one of the most collaborative design leaders I've partnered with. He worked closely with research, integrating insights into the product vision rather than treating them as reports in the archive.
He was able to hold a strong, ambitious vision while still navigating real-world limitations thoughtfully. He's the kind of design leader who elevates both the work and the people around him.Yuan Zhuang User Research Professional, Expedia Group
His collaboration and communication skills are top notch, and he would always fight the good fight on behalf of our users.
From blue-sky concepts to nitty gritty execution, I could always count on him to deliver on his commitments. Jonathan was a valuable asset to the team, and I would not hesitate to work with him again.Steve Kurtz VP of Product, Appy.AI
